With more than 90% of shoppers now turning to the web to find goods and services,
many local-area businesses are seeking effective yet affordable ways to connect with
customers online. The self-storage industry, for example, has long relied on yellow books
and billboards to bring renters and storage space together. However, such traditional tools
have seen a steady decline in efficacy since 2000.
StorageFront launched in 2009 to provide a modern, helpful resource for the self-storage
industry, which now numbers over 50,000 facilities nationwide and continues to
grow on the American population. A bilingual website, StorageFront serves storage owners
and storage renters with an advanced search engine that comprises the large majority of U.S. storage facilities.
StorageFront is strategically designed to be friendly and clutter-free for renters.
And unlike online yellow books, it's dynamic interface is built specifically to support
the self storage marketplace. Whether renters are looking for generic or unique features
in self storage, they can see sort through a vast array of stores - by location or by feature -
to quickly find suitable space. Search service is free to both renters and owners.
Storage facility owners who want a more distinctive web site, improved web presence
and/or web marketing analytics can subscribe to StorageFront's marketing services.
The company enables subscribing storage owners to build a unique website using easy
fill-in-the-blank system. Subscribing storage owners also benefit from online reservations,
analytics and notifications that let them monitor traffic, leads and calls.
StorageFront is headquartered in Westwood, Kansas, and currently employs several people in research,
development, sales and marketing disciplines. All web development, marketing and search optimization is
handled in-house by an industry-independent team, using both standard and proprietary technologies.
Red Nova Labs Set to Launch WebReady for Self Storage
Red Nova Labs saw a need on the web for small-scale self storage operators. Many lacked a web presence entirely, and for those that did have sites, many had usability issues and designs that were outdated. As a solution, Red Nova Labs created WebReady.
WebWorks Builds New Web Presence for Watson & Taylor’s 34 Self Storage Facilities
Over the last few months, WebWorks has redesigned the Watson & Taylor website (www.watsontaylorselfstorage.com), rebuilt the site’s front end and back end, and also made several renter-centric additions to content. Those additions include Red Nova Labs’ popular storage calculator, storage tips for renters, and Google maps showing the Watson & Taylor facility locations.
Storage Choice Teams With WebWorks for Improved Web Visibility
March 28, 2011 – Storage Choice has launched a new website this week (www.storagechoice.com) after recently partnering with WebWorks web marketing services. WebWorks is a new business unit of Red Nova Labs, the company that built and operates StorageFront (www.storagefront.com) and Self Storage Marketing Ahead (www.selfstoragemarketingahead.com).